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The Collaboration Conundrum and Housing

The Collaboration Conundrum and Housing

Dr Nicola Millard, Head of Customer Insights and Futures at BT gave a very interesting lecture on Collaboration to the BCS in Belfast in October 2017.. For the first two years of my computer science degree, we had to study behavioural science and after 45 minutes with Nicola it was clear why. IT is all about people. […]

Want a job – Get a Social Media Profile

Want a job – Get a Social Media Profile

Employers use social media profiles to vet job applicants. That’s not a surprise. This is especially important for younger job applicants. Younger people are more likely to have extensive social media profiles and employers won’t always make allowances for youthful indiscretions. Wayne Denner is based in Belfast and at a recent seminar for the British Computer Society – Belfast […]

Digital marketing is just marketing

Digital marketing is just marketing

“Digital marketing is dead, the market is already digitised”. (Prof Durkin University of Ulster Business School presentation to the British Computer Society – Belfast Branch). Don’t have a digital marketing strategy or a digital marketer. Have a marketing strategy that incorporates the new digital technologies. The aim of digital marketing is the same as traditional […]